Our Story
Founded in 2024, Maison Riché was born out of a desire to redefine modern luxury. We believe fashion is more than what you wear—it's how it empowers you, reflecting your individuality and lifestyle. From day one, our mission has been to blend comfort and elegance, crafting pieces that inspire confidence and effortless style.
Maison Riché’s lifestyle-driven designs transition seamlessly across your day, whether you're at home, on the beach, in the yoga studio, or stepping out for an evening soiree. Our signature aesthetic combines vintage charm, modern sophistication, and a touch of freedom, offering versatile pieces that resonate with those who cherish both comfort and beauty.
Every garment is thoughtfully designed, celebrating timeless craftsmanship and sustainability. Our commitment to quality ensures each piece feels as exquisite as it looks, creating enduring wardrobe staples for every moment of life.
Our Philosophy
At Maison Riché, we believe true luxury is found in the perfect balance of style and ease. Our philosophy is simple: fashion should elevate your spirit and adapt to your lifestyle. We aim to create pieces that honor individuality and versatility, ensuring you look and feel your best no matter the occasion.
Why Maison Riché?
Fashion That Moves With You
Maison Riché offers more than just clothing—we deliver an experience. Our unique designs embody timeless elegance and functional beauty, tailored for every facet of modern life. Whether you're lounging, traveling, or celebrating, Maison Riché ensures you’re always dressed to impress, effortlessly.
About the Founder
Maison Riché is the brainchild of Ecaterina Sergheevici, a distinguished journalist and designer renowned for founding the couture brand Morphine Fashion in 2017. With an unmatched eye for innovation and a deep understanding of fashion's cultural pulse, Sergheevici has redefined style beyond fleeting trends. Morphine Fashion draws its essence from the world's most illustrious catwalks, iconic figures, musical movements, and social shifts. The brand has established itself as a symbol of luxury and individuality, celebrated by Hollywood stars and global artists alike.
Sergheevici’s philosophy—that elegance should be accessible and inclusive—underpins her designs, ensuring each piece resonates with the diverse moods and aspirations of the modern woman. Every Morphine Fashion creation is a carefully handmade testament to sustainability and style evolution, crafted to inspire confidence and individuality.
In 2024, Sergheevici expanded her vision with the launch of Maison Riché. This second brand channels her dedication to luxury into bohemian-inspired loungewear and resortwear, designed to make women feel beautiful, comfortable, and glamorous in their everyday lives. Maison Riché embodies a harmonious blend of elegance and ease, offering pieces that transform daily rituals into moments of effortless sophistication.
Every Stitch Tells a Story
At the heart of Maison Riché is an unwavering commitment to quality. From the moment a design is conceived, we focus on ethical sourcing, sustainable practices, and meticulous craftsmanship.
Each garment is made from eco-conscious, premium fabrics that combine luxurious textures with lasting durability.
At Maison Riché, we also offer an Atelier service staffed with technologists and craftsmen who create custom designs based on personal measurements, ensuring a personalized and tailored experience for our clients. And with UPS as our trusted delivery partner, we guarantee swift and efficient service to our customers worldwide.
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